Neve Creative by Maja Ganszyniec – unique collection in the database of Paradyz Ceramics

Paradyz Ceramics presents the new Neve Creative collection by Maja Ganszyniec. The core of the timeless Modernizm collection were the iconic “corsets” and the decors composed of them – contrasting, graphic mosaics. In Neve Creative we reverse the order – the decoration is subtle, visible in the rhythm of geometric arrangements of squares and rectangles. It can be seen in the light, highlighting the varied structures, matt and shiny. And in colours, natural and deep.

The functionalism of this collection is contained in the timelessness of the elements used. Thanks to the play of textures, colours and chiaroscuro the interiors become spatial. The decoration becomes conventional, based on subtleties, in line with the ideas of minimalism and functionalism. The centre is man, with his need to fill the interior with original but timeless content and natural materials, so that he remains true to his values and lifestyle.

The starting point for the creation of the Neve Creative collection was the redefinition of decoration, which, in the traditional view of interiors, had until then been governed by strict rules. It was a rigid scheme in which rooms had their function, and decoration by definition was an addition to a calm, subdued whole. Today’s approach to interior design is subject to change and influenced by social trends. It is therefore increasingly difficult to decide on ‘the’ one, timeless theme that we will live with for years until the next renovation. Interiors are now free, flowing, with wall and floor decorations creating a friendly background in an open space for other mobile elements – furniture, accessories – explains Maja Ganszyniec.

The Paradyz Neve Creative by Maja Ganszyniec collection is an answer to the current needs of our times, the most important of which is modularity leading to individual solutions in interiors. Its strength is the unique combination of four key aspects: formats, structures, colours and light.

The compatible geometry of the tiles allows them to be combined together in any composition of squares 19.8×19.8 cm, rectangles 9.8×19.8 cm and squares 9.8×9.8 cm. Here the decoration becomes the very rhythm of the divisions, the juxtaposition of the elements, the playfulness of the geometric, relief or shiny patterns and the simplicity of the form. By adding structures, colours and light we can create very subtle or complex decorations.

A harmonious palette of base colours: carefully selected white, beige, grey, graphite and black interact with a palette of trend colours such as flesh pink, dark terracotta, muted mint, deep green, blue and navy. The three light and three saturated shades work in any combination, combining well with each other tonally, harmoniously or in contrast. The whole gives the possibility to create interiors both very balanced, calm as well as expressive, bold.

The subtle variation of shades within the different formats and the combination of matt, glossy and structured surfaces offer many possibilities. In addition, the introduction of two technologies: wall and floor, allows you to think about interiors freely, without any restrictions.

Neve Creative is distinguished by the use of special inks in the form of delicate geometric patterns on the surface of the tiles on formats: 9.8×9.8 cm and 29.8×89.8 cm, as well as deep structures in the 19.8×19.8 cm format that create a strong chiaroscuro, provide additional opportunities for creative and individual combinations.

Decoration is also about playing with light. Combining matte with shine on the surface of a single tile allows to achieve attractive effects with one type of product. Another solution is to combine items with different surfaces in one room. Appropriate lighting is very important for products with deep structures. Light models the space, brings out nuances, highlights details and adds subtlety to the overall design.

Paradyz Neve Creative by Maja Ganszyniec is a rich tool for creative expression and unlimited possibilities contained in a timeless, yet diverse form.

For more information about the new collections, visit the producer’s website.